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Intro // 2024 / OSLO

Hello!

And welcome. I’m Abey Thomas Joy — a multi-disciplinary designer based in London/Oslo. Currently my focus is on branding and design for digital products and services. I love collaborating with like-minded, passionate individuals, and am comfortable in both leading and being led to do great work.

Last update: 20/04/2022

Selected Projects

2016-2024

WalletConnect Branding

branding | web design

Brand refresh and website design for WalletConnect, a visionary brand redefining the digital landscape with its innovative approach to decentralised web technologies.

2024

Stripe Sessions 2023

BRANDING | ART DIRECTION

Branding concept and art direction for Stripe Sessions - an annual event that brings together business leaders and builders to discuss the most important internet economy trends.

2023

Stripe Hackathon

DESIGN | ART DIRECTION

Branding and event design for Stripe's Hackathon 2022,  a unique opportunity for developers, designers, and marketing teams in the company to come together and collaborate on innovative projects.

2022

TIDAL Brand Campaign

ART DIRECTION

For the launch of TIDAL’s new Free tier and Direct Artist Payout feature, the brand did a facelift in the form of a campaign, reflecting the evolving music-streaming market.

2021

TIDAL Digital Design

Branding | Digital Design

Project being updated...

2021

Stripe Brand Campaign

 BRANDING | ART DIRECTION

Millions of businesses use Stripe's software and APIs to accept payments, send payouts, and manage their businesses online. This is Stripe’s first brand campaign launched to create awareness among startups and DNBs.

2022

Photograph of the cover of the zine

Lyrics Zine

Editorial

Designed for my research on visual music, this zine is about ten songs that have impacted the post-modern world. They also happen to be some of my favourite songs.

2017

Vaion Logo in a blue background

Vaion Cameras

Branding

Re-branding project for Vaion, a UK and Norway-based brand that develops, produces and owns technology, products and systems for smart visual monitoring of things and places.

2019

Image of a card with a £D icon for Artificial Intelligence

Emerging Technology Event

DESIGN

A series of collateral designed for an event hosted by EGGS Design (my former employer) to drum up excitement around emerging technologies like AI, VR, etc., among their clients.

2020

Photograph of the thesis in a book format

What’s Music to your Eyes?

Branding

The project ‘What’s music to your eyes?’ deals with my experiment about finding a relationship between what I like to call the trinity of sensory experience - music, visuals and listeners.

2020

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